Breitling, a renowned Swiss watchmaker with a rich heritage in aviation timekeeping, is seeking a talented individual to take on the role of managing their social media channels, websites, and newsletters in North America. This key position will involve overseeing the development and execution of the brand's online presence, including creating engaging content, coordinating local campaigns, and ensuring alignment with the global marketing strategy.
As the Responsible for Breitling North American social media channels, websites, and newsletters, the successful candidate will play a crucial role in shaping the brand's digital footprint in one of its most important markets. With a strong focus on storytelling, creativity, and customer engagement, this role requires a deep understanding of the luxury industry, as well as a passion for innovation and excellence.
One of the primary responsibilities of the Vacature Breitling is to manage the monthly social media content calendar, ensuring that all posts are timely, relevant, and aligned with the brand's values and messaging. This includes creating and curating compelling visual and written content, as well as monitoring and responding to customer feedback and inquiries in a timely manner.
In addition to managing the day-to-day operations of Breitling's social media channels, the Vacature Breitling will also be responsible for overseeing the creation of local campaigns that resonate with North American audiences. This will involve collaborating with internal and external partners to develop creative concepts, plan and execute marketing initiatives, and measure the success of each campaign through key performance indicators.
Furthermore, the Vacature Breitling will be tasked with optimizing Breitling's websites and newsletters to drive traffic, increase engagement, and ultimately, generate leads and sales. This will involve working closely with the global digital team to ensure that the brand's online platforms are user-friendly, visually appealing, and reflective of Breitling's luxury positioning.
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